Mgr, Performance Marketing

Company: Exemplis

Department: E-Commerce

Location:

Cypress, CA, US, 90630

Work Designation: Hybrid

Salary Range: $107,565.00 - $161,348.00

Position Summary:

The Performance Marketing Manager drives paid acquisition for our DTC portfolio (Albany Park, Edloe Finch, X-Chair, Mavix, Timbuk2). You will scale efficient growth across paid social, paid search, programmatic, affiliate, audio, and emerging channels while partnering with cross-functional teams to turn first-click insights into long-term revenue. This is a hybrid role, with three days per week (Tue, Wed, Thu) onsite at our Cypress, CA headquarters and two days working remote. This report reports to the Director of Growth Marketing.

Responsibilities and Essential Functions:

Lead paid acquisition strategy and oversee day-to-day execution across paid social, paid search, programmatic, affiliate, and audio channels.
Own the creation and delivery of brand-level and portfolio-level reports that track spend efficiency and profitability using advanced measurement frameworks.
Manage agency partners and engage with platform reps for each brand, setting clear scopes, KPIs, and service levels with each.
Design and execute experimentation roadmaps on creative, audiences, and landing pages to meet CAC, ROAS, and contribution-margin targets.
Translate platform results and first-party data into budget allocations; partner with the Customer Analytics Manager to surface cohort and incrementality insights.
Coordinate on customer journey with the Lifecycle Marketing Manager so new customers receive tailored retention journeys that maximize LTV.
Collaborate with the Brand on organic social influencer activations, and with Creative on asset briefs as well as the weekly creative process.
Identify and pilot new channels and approaches that will enable incrementality.
Share learnings with peers to foster continuous improvement within the Growth org.

Qualifications, Skills and Education:

Required Qualifications:

Bachelor’s degree or equivalent; or minimum of six years related experience and/or training; or equivalent combination of education and experience.
5+ years hands-on experience scaling paid programs for brands.
Demonstrated success growing paid social, paid search, and emerging channels.
Comfort interpreting first-party data from Shopify, GA4 and native-platform reports.
Proven collaborator across analytics, lifecycle, brand, creative, and finance teams.
Expectation of being onsite 3 days a week (Tue, Wed, Thu) in our Cypress, Ca headquarters along with core members of team.

Preferred Qualifications:

Proven experience applying advanced marketing-measurement frameworks
Test-and-learn mentality with a track record of running successful experiments.
Experience with order economics, contribution dollars, and profitable growth.
Ability to adhere to creative and brand standards while still driving growth.
Comfort with automation and AI within your org as a force multiplier.

Perks and Benefits:

We hope that you’re excited by the possibilities that come along with working at Exemplis! With us, TEAM comes first. We bring integrity, passion, and excellence to work each day. Being part of our team means living our core values and thriving in an environment of constant innovation and positive change.

In addition to our unique culture, we also offer these fun perks and benefits.

Competitive Salary: Our compensation philosophy is to be externally competitive, internally fair, and not win or lose on compensation. Salary ranges are developed with the support of national benchmarks and industry best practices that adjusts to your cost of labor, years of relevant experience, skill set, and education.
Hybrid Work Schedule: We support employee needs and their work/life balance so we offer the flexibility to work remotely while being onsite as needed for “collaboration days.”
Health Insurance: We offer a variety of health insurance options (medical, dental, vision, etc.) for all of our team members. Eligible the first month following your start date.
401(k): We match 100% up to 3% and then 50% of the next 2% deferred.
Time Off: Taking time off to recharge is a must whether it is for your personal health or vacation; paid time off starts accruing day 1!
Observed Holidays: 10 company observed holidays: New Years, Martin Luther King, President’s Day, Good Friday, Memorial Day, Independence Day, Labor Day, Thanksgiving, Day after Thanksgiving, Christmas Day.
Employee Discounts: We offer discounts to our employee across all of our product lines.
Hit our Numbers Lunch: When we hit our monthly milestones, we all celebrate!
Tuition Scholarships: Partnership with UMASS Global for 10%-20% off tuition for you and/or your family.

About Us:

It all started in a small warehouse in California with just three employees, a fax machine and a bell that rang out every time a chair came down the conveyor belt. Over 25 years later, Exemplis continues to lead, innovate and disrupt an array of industries through its growing family of brands — including SitOnIt Seating, Timbuk2, X-Chair, Maverick, Mavix, Edloe Finch, and Albany Park.
From sustainable manufacturing to outreach programs and more, we strive to make a positive impact on everyone we serve. We make sure our people (and their communities) are at the core of our organization. To make a difference, we must be a champion of diversity, inclusion, service and social justice — above all else.
Are you ready to be a part of something special? We have headquarters, offices and retail stores across the U.S. (plus a variety of flexible work opportunities). Learn more and apply today.
Exemplis is an Equal Opportunity Employer and our company adheres to the equal employment opportunity guidelines set forth by federal, state, and local laws. Read our full statement on our careers page.